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August 21, 2026 | Read Online “The best thing we do is Every Day. And the hardest thing we do is Every Day.” – Buzz Williams 222 Seconds and Eight Years On July 18, Josh Kerr ran a mile in 3 minutes and 42.66 seconds. Sixty thousand people packed London Stadium to watch. The world record he broke had stood for 27 years. Long enough to wonder if it would ever be broken. Kerr named his attempt “Project 222.” That's how many seconds it would take to make history. But how he covered those 5,280 feet in record time isn't what you'd expect. Two years before that race, a reporter from Athletics Weekly asked Kerr about his training. “I don't do crazy workouts or crazy mileage. I just don't miss days. Consistency is my biggest weapon. I'll break any athlete down with how consistent I'm going to be training-wise and just getting the work done.” Consistency is a weapon. That’s his secret. And he talked about it two full years before he proved it. He didn’t say showing up is important. He said showing up is how he beats you. That's a very different way to look at the boring stuff on your calendar. Kerr didn’t do it alone. He’s worked with the same coach, Danny Mackey, since he turned pro in 2018. Eight years. Same voice, same plan, slowly refined. That's also rare. Most of us swap our approach every time we get frustrated. It’s easier to jump to a new program than examine our commitment to the one we’re doing. Starting over feels easier than sticking it out. Your competition can outspend you. They can out-hire you. What they can't do is beat you at showing up. Not if you refuse to miss days. Most people can’t stand the monotony of success. One question to ponder in your thinking time: What's the ONE thing I could refuse to miss for the next 90 days? Make an Impact! Not subscribed? Become a Twenty Percenter here. |
Every Friday, I share concise, actionable insights for growing your business, optimizing your time, and expanding your mindset. Co-author of multiple million-copy bestsellers.
PSA: Our final ONE Thing Goal Setting Retreat & Summit is November 13–14. It’s virtual, so anyone can join us for one last run at planning a great year. Save your spot here. October 2, 2026 | Read Online “A very wise person once told me, ‘When it comes to overcoming obstacles, there are three kinds of people. The first kind sees most obstacles as insurmountable and walks away. The second kind sees an obstacle and says, I can overcome it, and starts to dig under, climb over, or blast through...
PSA: If you missed my announcement about changes to The ONE Thing, click here. September 25, 2026 | Read Online “The score takes care of itself.” – Bill Walsh 25 First DownsQ4 starts next week. And, huzzah, it’s also football season. Which means I get to tell you about February 5, 2017. Last week I had Coach Jordan Freed on the podcast, and he hit me with a pop quiz.It's the third quarter of the Super Bowl. The Falcons are up 28-3 on the Patriots. Atlanta fans are already celebrating....
September 18, 2026 | Read Online “It had long since come to my attention that people of accomplishment rarely sat back and let things happen to them. They went out and happened to things.” — Elinor Smith Picking the Slow Line Every Time Many years ago, I heard something that really stuck with me. I was at a real estate training event, and a panel of top producers was getting peppered with lead generation questions. How often do you post? What do you say? Should I host a pie day or pumpkin...